ARTISAN IMPRINTING

Dreams, visions, fantasies and goals may be simple common names, but in this case they are the effervescent essence that has always guided and unites a generation of craftsmen.

We are talking about Ada, a ninety-year-old seamstress and knitter still in business and owner of a haberdashery in Padua, and of Franco, her son, who inherited and made his ancient craft of tailoring his own, becoming a Paduan excellence and a point of reference for over thirty years, for those who want a tailored suit.

It all starts with Ada who very young in 1955 opened one of the first haberdashery of the time, making her utopian dream a real and concrete reality.

During the day Ada runs her shop while in the evening until late at night she works as a seamstress in the home workshop to satisfy her customers who ask her for a tailor-made garment or mending.

In what she does, Ada is the most appreciated and innovative and the tailoring work continues to increase.

Franco, very little, is in close contact with that reality made up of hands that hold needle and thread, of scissors that cut quickly, of fabrics and materials and noisy machinery.

Even today it remembers the magic of that room where there was no talk from which wonders were born that were worn.

Observation and proximity to that special environment lead Franco to immediately become passionate about bespoke tailoring, understanding the extraordinary nature of that profession from which fine garments are born only with his own hands and with his own ingenuity.

The work of experimentation and stimulating challenges lead Franco to build his entrepreneurial activity in 1985, continuing a family history of passion, tenacity and uniqueness where every single garment is cut and sewn by hand with the same ardor and emotion that Ada transmitted at the time.

I believe that stories are told so that they can inspire and shape new ones.

I like to think I've always been a part of this long-term artisan story that inspired my work, and gave me the strength to start it.

I call it "artisan imprinting" what surrounded me from an early age, what I saw, what I touched and what I unknowingly learned from Ada and Franco, for me not only grandmother and father but mentors and examples of dedication and love for an ancient art that does not die out but is strengthened over time.

This is how my desire to recreate that extraordinary world from which wonders were born took shape, in which today there is that unique essence of "know-how" that guided my masters in their profession and that today leads me to retrace with great excitement the same path and to reinterpret it.

I have always proudly admired the way in which my family has managed to carry on and teach an ancient work that I can now define as “unique”, even though it is difficult to keep it and pass it on.

I therefore consider the dress as an object which, like art, acquires value over time, which must be preserved and which contains in its form stories of strong and passionate personalities, experiences, dedication, ardor and great talent of incredible and strong generations.

Thank you for inspiring me.